GPSpeak is the magazine and online journal and e-newsletter of the Northern Rivers General Practice Network.
GPSpeak is the best way for any company or organisation offering services or products to local GPs to make contact directly with the key clinicians and their practices.
The journal has considerable interest to GPs and other healthcare providers beyond the NSW Northern Rivers region. However, its focus will be local.
Being locally focused, our articles and advertising will be well-read and able to produce real results for those businesses targeting this influential market.
Who should advertise in GPSpeak?
Any organisation, company or individual offering services or products used by GPs and their practices stands to benefit from making direct contact with our readership.
These will include –
- Referral services such as medical specialists, diagnostics, private hospitals and allied health professionals, both in the Northern Rivers as well as within the region’s referral footprint, such as the Gold Coast, Brisbane and Sydney
- Manufacturers and distributors of pharmaceuticals and other therapeutics, including rehabilitation equipment
- Retailers of consumer goods such as motor vehicles, investment real estate, travel bookings
- Taxation and investment advisers
- Operators of accommodation facilities such as B & Bs that would appeal to visiting locum and other clinical staff.
The cost of advertising in GPSpeak
Annual Sponsorships
Gold ($6,000) & Silver ($3,650).
(Assistance with preparing copy/photos can be provided by arrangement.)
Gold
Buying a Gold GPSpeak sponsorship entitles the sponsor to the following –
- Logo of organization in the magazine and in the online Issuu format and PDF published every quarter.
- Logo prominent on the GPSpeak website.
- Logo prominent at least monthly in the the GPSpeak e-newsletter
- Full-page ad in each magazine / Issuu / PDF of GPSpeak
- (or ½ page ad and ½ page editorial article (with photo/s if desired) in each edition of GPSpeak)
Silver
A Silver GPSpeak sponsorship entitles the sponsor to the following
- Logo of organization in the magazine and in the online Issuu and PDF published once every quarter.
- Logo prominent on the GPSpeak website.
- Logo prominent at least monthly in the GPSpeak e-newsletter
- ½ page ad in each magazine / Issuu / PDF of GPSpeak
Advertising
Quarterly journal / online pdf and Issuu Format of GPSpeak
The dimensions for GPSpeak hard copy ads can be found in the Visual Guide to GPSpeak Advertising.
The contract rates below are for four issues each "calendar" year which commences in December with the Summer edition. Part year rates can be negotiated.
- Full-page $770 (Contract $2400)
- Half-page landscape $420 (Contract $1350)
- One third landscape or portrait $325 (Contract $1050)
- Half-page 2 column $325 (Contract $1050)
- Half page single column $225 (Contract $790)
Note: The back and inside back cover comes with a 25% loading.
Classified advertising
Smaller ads featuring name and type of business, logo, photo if required, and address/contact details - From $100.00
Web Only Advertising
$490 for left upper column advertising (all pages) for 3 months and the appearance in 6 newsletters.
Newsletter Advertising
$250 for advertorial on the website and the appearance in 3 newsletters.
Additional Art Work
Our fees above cover the initial advertisement setup. Advertisers requiring subsequent changes or additional art work will be charged $80 per hour.
Background
For many years the journal GPSpeak flourished as the voice of the Northern Rivers General Practice Network before being placed on hold when many of the assets of the Network were transferred to the newly established North Coast (NSW) Medicare Local.
After popular support from our GP members, we re-launched GPSpeak in December 2013 to provide a valuable hub for sharing information, accessing professional resources, linking GPs with hospitals, specialists and other services, and educational and training coordinators.
GPSpeak is online, available for all to see on the Web, and supported by a subscriber-only regular e-newsletter updating interested recipients, especially our GP members, on issues of importance and interest to them.
Both methods of delivery offer advertisers value for money by bringing their messages to a specific and relevant readership.
Key personnel:
- Clinical Editor, Dr David Guest
- Editor, Robin Osborne
- Clinical Editor: Dr Andrew Binns
- Web manager, layout & graphics: Angela Bettess
Contact and further information
For further information and sending copy, email